Mr. Mermelshtayn, a seasoned strategy executive, is currently the Chief Strategy Office of ASX listed zipMoney Limited (Zip). At Zip he drives overall business strategy across credit, payment and personal financial management product lines. Prior to joining Zip, Mr. Mermelshtayn was Head of Strategy and New Markets for Equifax Australia (Veda), the leading provider of credit information and analysis in Australia and New Zealand. Mr. Mermelshtayn has over 20 years experience in various financial service roles both in Australia and internationally. He holds a PHD from the University of New South Wales in finance and statistics, degrees from New York University in Finance and Information Systems and is a Chartered Financial Analyst.